Why Play Matters in Artist Development

Why Play Matters in Artist Development

In an industry driven by data and deadlines, play is often mistaken for distraction. But play is where artistry evolves — where risk, curiosity, and instinct return to the creative process. This reflection explores why protecting play is essential to genuine artist development and how A&R can nurture curiosity without fear or control.

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What Artist Development Can Learn from Aboriginal Ways of Connecting to Country

What Artist Development Can Learn from Aboriginal Ways of Connecting to Country

In an industry obsessed with discovery, true artist development begins with grounding. Drawing inspiration from Indigenous understandings of connection — to land, story, and relationship — this piece explores how A&R can move beyond extraction toward care, reciprocity, and rhythm. When artists know where their sound comes from, their work becomes more than product — it becomes a living ecosystem.

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Why Real Artist Development Starts Where Taboos Begin

Why Real Artist Development Starts Where Taboos Begin

Real artist development doesn’t start in the studio — it starts when an artist confronts what they’ve been told not to say. Fear, discomfort, and taboo are where authenticity begins.

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